Meow Lounge
 
Hertfordshire's first and only cat café
 
Photography at Meow Lounge, Hitchin
If you’re a cat lover in Hertfordshire, Meow Lounge in Hitchin is the place to be. This cosy cat café – the first of its kind in the area – offers guests the chance to relax with a coffee while friendly rescue cats roam the space. I recently had the pleasure of capturing venue photography for Meow Lounge, focusing on both the atmosphere of the café and the personalities of its resident cats. Here’s a behind-the-scenes look at the shoot.
 
 
Behind the shoot
I was commissioned to create fresh photography and video content for Meow Lounge in Hitchin – a mix of venue shots, lifestyle images, and short video clips for their website and social media. The brief was to showcase the relaxed, welcoming atmosphere of Hertfordshire’s first cat café while also capturing the personalities of its resident rescue cats.
Although the café sits within an arcade and has large front windows, natural light inside is limited. For the venue photography, I used a tripod to ensure sharp, well-composed images in the lower light conditions. This allowed me to capture wide shots of the café interior without pushing the ISO too high – a must for producing clean, professional results in low-light venue photography.
For the more candid, lifestyle-style shots of guests interacting with the cats, I switched to a handheld setup and worked reactively. A faster shutter speed helped freeze playful movements, while raising the ISO ensured the images stayed bright enough. Any noise from the higher ISO was refined in post-production to keep the final photographs polished and print-ready.
One of the biggest technical challenges was photographing the café from outside. Being inside an arcade meant the glass frontage picked up reflections from the surrounding shops and lights, making it difficult to see the cats clearly through the window. To solve this, I returned for a second shoot with a polarising filter and my largest black backdrop. This cut out most of the glare and allowed me to produce clean, engaging exterior shots – ideal for marketing use.
On the video side, all footage was filmed in 4K at 50fps, giving me the flexibility to slow clips down to 50% in post-production. This added a calm, almost cinematic quality that fits perfectly with the relaxed pace of the café.
The goal was to create cat café photography and video content that felt natural and authentic while still being visually striking – something that reflects the heart of Meow Lounge and invites both locals and visitors to experience it for themselves.
 
 
The Atmosphere
The interior is warm, inviting, and designed with both cats and customers in mind. Cosy seating areas, scratching posts, and climbing frames create an environment that’s relaxing for visitors and enriching for the cats. As a Hertfordshire lifestyle photographer, my aim was to capture that homely feel while also creating clean, bright imagery that works for marketing and PR. Every detail – from the coffee art to the sunlight streaming in – tells part of the story.
 
 
Capturing the Cats
Each of the café’s rescue cats had its own personality – from curious and playful to calm and sleepy. For pet photography in a venue like this, patience is key. I kept my shutter speed high to freeze playful moments and used a quiet shutter mode to avoid startling the cats. These shots work brilliantly for Meow Lounge’s social media, website, and promotional material, helping them connect with fellow animal lovers across Hertfordshire and beyond.
 
 
What I delivered
- Interior and exterior shots of the café
- Lifestyle shots of guests enjoying the space
- Detail shots – signage, drinks, decor, and of course… cats
- Short video clips for use on their site and socials
Here are a few favourites from the day...
 
 
Thinking of visiting?
If you’d like to experience Meow Lounge for yourself, you’ll find it in the heart of Hitchin, Hertfordshire. The café is open Wednesday to Sunday, with 1-hour pre-booked sessions available. Whether you’re looking for a quiet spot to unwind or you’re a fellow cat café enthusiast, Meow Lounge is a must-visit. Learn more and book your session via the Meow Lounge website.
 
 
Need photography for your business?
It was a real joy to work with Meow Lounge and create a portfolio of professional cat café photography they can use across their website, social channels, and print marketing. If you run a unique venue in Hertfordshire – from cafés and restaurants to event spaces – and need high-quality photography that tells your story, get in touch with me here.
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See examples of shops, cafés, venues and more I’ve worked with.
Get in touch to chat about what you need and how I can help.
 
 
Meow Lounge, Hitchin